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TRAINING IS AN INVESTMENT,
NOT AN EXPENSE

Everyone is familiar with the importance of providing the proper training for their people. In today’s ever-changing digital age and ultra-competitive business environment, dealerships have even greater people development needs. Your competition is not the dealerships down the road, it’s the people at those dealerships and how well yours stack up against them. As your customers become more connected, their behaviors as consumers can change in the speed of light. You need to make sure your people are well-equipped and prepared to handle today’s new online consumer. We understand that each client is unique. That is why our team at AutoStaff will provide you with a personal assessment to understand the specific needs and opportunities for your business. We will tailor an offering that targets your unique challenge.

WHEN YOUR PEOPLE GET THE BEST,
YOUR BUSINESS WILL BE AT ITS BEST

WE ARE IN THE PEOPLE DEVELOPMENT BUSINESS

WE TRAIN FOR LONG TERM SUCCESS

With over 30 years of experience in the automotive industry, we use real life examples in our training.

SALES TRAINING

Our automotive sales training course was built with years of experience by the best minds in the industry, and has been field tested in hundreds of dealerships to permanently increase productivity and profitability. This course is designed to establish the fundamentals of relationship-based sales, and empower your sales team with the fundamental sales procedures and best practices that are essential to increasing their sales, gross profit, customer satisfaction and retention. The course curriculum is based off real world experiences and is conducted hands on by industry experts through role-play sessions and student testing.


Sales Consultants will learn to:


  • Better understand today’s technology-savvy consumer

  • Take control of the sales process - Road to the Sale

  • Put the customer at ease & build rapport

  • Ask qualifying questions to select the right vehicle for the customer

  • Actively listen & communicate with the customer

  • Build value by demonstrating & presenting features & benefits

  • Gain commitment & close the sale

  • Prevent & handle client objections

  • Effectively negotiate - win-win negotiation

  • Manage post sales relationship - create repeat & referral business

  • Develop strategic prospecting skills to generate sales leads

  • Convert sales calls & internet leads to solid appointments

  • Convert unsold prospects to buyers

  • Make more efficient use of their time - better time management

  • Use technologies to boost productivity

  • Practice the 7 traits of highly effective salespeople


Sales Managers will learn to:


  • Manage the process - floor-ups, phone-ups, internet leads & CRM utilization

  • Track & manage activities to drive sales results

  • Increase sales & maintain growth with minimum expense

  • Ensure effective desking/closing

  • Recruit, hire & retain the right people

  • Develop team work

  • Develop a culture of daily training

  • Motivate salespeople & build confidence, maximizing individual potential

  • See the big picture, set clear expectations & accountability measures

  • Hold effective sales meetings

  • Lead by example (Know the way, Show the way, Go the way)

  • Develop better time management

  • Use technologies to boost productivity

  • Practice the 10 traits of successful Sales Managers

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BDC / INTERNET SALES TRAINING

Our automotive BDC training course is designed to optimize sales opportunities for your dealership in today’s digital age. Your BDC or Internet Sales team will learn the latest sales procedures and best practices that are essential to generating showroom traffic and converting leads to sales. Our training curriculum encompasses the most advanced training & coaching available today; including scripting, roleplaying, handling inbound and outbound calls, internet leads, overcoming objections, and utilizing management turnovers to reduce missed opportunities. When your BDC staff complete this training, they will understand the fundamentals of appointment setting, confirmation and preparation processes, and have the knowledge, skills and confidence to get prospective customers to your showroom


BDC Agents will learn to:


  • Master phone skills: call guides & role playing

  • Handle internet lead

  • Reconcile customer record into CRM

  • Handle client objections & overcome phone reluctance

  • Set & confirm appointment

  • Prepare for the appointment arrival

  • Get referrals & prospect households

  • Generate business through database mining

  • Develop better time management


BDC Managers will learn to:


  • Build your BDC into a profit center

  • Conduct BDC Structure & Staffing

  • Customize email templates relevant to the client’s inquire

  • Create business rules for automated and manual follow up: 30-60-90 day action plans

  • Create a (T/O) process to minimize missed opportunities

  • Conduct individual & team evaluation: operating guidelines and performance metrics

  • Manage accountability: actively manage daily activities to drive results

  • Create pay plans that drive production and profit

  • Utilize database mining to generate sales opportunities

SERVICE ADVISOR TRAINING

Our automotive service advisor training course is designed to establish the fundamentals of relationship-based sales, and empower your service advisors with the sales procedures and best practices that are essential to reaching their sales, gross profit and customer satisfaction goals. The curriculum is led by our industry experts, who will engage your staff in classroom instruction, role-play sessions, and student testing. This automotive service advisor training course has a proven track record over time and continually led to increased sales, gross profit, RO's, customer satisfaction and retention.

 

Service Advisors will learn how to:

 

  • Use several proven techniques to close more repair and service sales

  • Effectively handle persistent price shoppers

  • Win the confidence of those difficult first-time callers

  • Handle all kinds of sales objections

  • Convert callers into rock-solid appointments

  • Increase CSI scores

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Our training are the best of the best. See for yourself! Contact us now to find out more.

CALL US NOW

(908) 377-1851

CONNECT WITH US

3030 Rocky Point Dr.
Tampa, FL 33607

(908) 377-1851

©2020 by AutoStaff